Which are the key processes in e-mail marketing campaign?
Well, of course, that email arrives in the inbox, that email is designed in accordance with the visual identity of the company and that the campaign has a more open-mails and achieved the desired benefits.
To stop at designing email messages. We assume that you are getting unwanted e-mails, where your email address is among 100 others in the carbon copy section, while the design of the message is the same, and the text comes down to it – “we sell this and that, on this, and that price, please contact us if you are interested. ”
Additionally, because everything is done manually and amateur, there is no option to unsubscribe from the mailing list, and if you ask the company not to send any e-mails, most likely they will not answer you. That is the reason why they have more harm than good, but still surprisingly , they practice it. We can freely call that spaming.
Let us remind you – mail bases that generate the most success are those in which people voluntarily give their consent to receiving emails or newsletters. Therefore, seek permission before you add a new contact in your mail database, but also highlight the benefits that contact can achieve.
In previous post we have listed useful tips that you should follow when writing commercial e-mails, and now we would like to point out the importance of creating and designing commercial e-mail messages. Also read this aricle for more info about commercial e-mails, and about flat design you can read here and in this article, also see our infographic about flat design.
In order to the recipient opens the email, he should be known from whom receives mail and it is written in the subject line in the message. So take care when completing the “From” field (the proposal is that the full name of the company) and the subject of writing a message. Try to avoid the word free, gratiscapital letters, and punctuation, as it may be identified as spam. Use a title that is relevant to text in the message.
According to the Nielsen Norman Group, the average “scan” of email takes 51 seconds. Keep this in mind when you create a commercial email message. There is simply no place for huge texts because most people do not read but “scans” big headlines, images and numbers and searching for the benefit.
Try to hit the essence with professional design (preferably – use design of your visual identity), eye-catching titles with additional explanation in maximum two sentences with clear indications of numbers, which attract the attention of readers. Perhaps, most important are high quality, clear and appealing images that should dominate the mail with the title.
Here’s a couple of high-quality newsletter suggestions …
FlatroWay – Metro Flat Email Templates
Flatroway is a responsive mix of Metro And Flat design trends, a powerful responsive email package, including both DARK and LIGHT versions and comes with a very powerful flat email templates builder. Responsive to your needs, handcrafted carefully for you, tested thoroughly over several weeks on more than 40 email clients , including the most popular IOS APP Mailbox and Outlook Mobile APP. Besides Template Builder and plain HTML files, With Flatroway Responsive Email Newsletter Templates you have the choice to update your files by using Mailchimp’s template builder IDE, without touching any html code. Plain HTML versions with both Embedded and Inline CSS are still included for those who still in love with updating HTML code. Enjoy !!! Download here.
- You can use Flatroway in any email program or online service which supports importing / editing HTML file (such as StampReady, Mozilla Thunderbird, Aweber, iContact, Campaign Monitor, Mailchimp, Benchmark Email, Constant Contact, Vertical Response, etc. etc… )
- Descriptive HELP Files for total starters: If you’re a beginner, welcome to the wonderful world of emails, the most powerful marketing tools ever. If all of the information you read here looks totally “rocket science” to you, please don’t worry ; actually sending email campaigns is really easy and we love to answer questions. Step by step instructions are created and designed with total beginners in mind. You will be ready to go , from Zero to Hero. If you have any questions, please never hesitate and get in contact with us from the email address apkarbedo[at]yahoo[dot]com ; we are famous for our fast response times.
- StampReady Template Builder Access: For those who do NOT want to deal with HTML. You can just update your templates by using a user-friendly email builder IDE without touching any HTML ; just by dragging and dropping them, and you can also customize any color styles with ease.
- With StampReady Template Builder, you can..:
- Use the template builder, customize your layout and styles ; and export it to your computer’s desktop.
Once you’ve exported the email template (with all necessary customizations like content, images, links, colors etc.), you’re all ready to send it with any email service you want, which allows you to upload HTML / ZIP documents (Mailchimp, CampaignMonitor, iContact, Aweber etc. etc.)
- Use the template builder, customize your layout and styles ; and send it directly with StampReady email service, which is going to change the way you send email campaigns, and we are very exited about it.
- Use the template builder, customize your layout and styles ; and export it to your computer’s desktop.
- Completely Mailchimp-Template-Builder-Ready templates: For those who do NOT want to deal with HTML. You can just update your templates by using a user-friendly IDE without touching any HTML ; just by dragging and dropping. All templates are included in seperate folders according to 10 color schemes and 7 layouts (LIGHT and DARK layouts are included). Please note that also “Subscribe”, “Unsubscribe” and “Forward” links are already working due to added necessary Mailchimp tags by us. Everthing is ready for your luxury. All at your service, ready to use.
- Plain HTML Files with both Embedded and Inline CSS: For those who still want to update their templates manually by dealing with HTML and do not want to use Hi-RES images (Updating the files are really very easy, all of the templates are commented with necessary information you need ; all you have to do is to add your own content by just following the comments of the HTML Files.)All templates are included in seperate folders according to 10 color schemes and 7 layouts (LIGHT and DARK layouts are included). Inline and Embedded CSS versions are included. You’re ready to go, just open an “inline” template, add your content and that’s it ; you’re all ready for the flight.
Sendy Responsive Email Template
Sendy is a Clean, Minimal and Responsive Email Template, tested on all major Email Clients and Email on Acid, ready to be used on MailChimp, Campaign Monitor and much more. Maximize your email marketing with a Simple but Professional Multipurpose look. Download here.
Features;
- Realtime Template Builder (w/ Drag & Drop, ColorPicker)
- Save & Edit Later NEW
- Customizable Blocks
- Mobile Ready (Responsive)
- Unlimited Color Variation
- Inline CSS
- Compatible with Major Browser
- Clean Design
- Flexible Table Structure
- MailChimp Ready (w/ Repeatable, Drag&Drop, Editable Image and Content)
- Campaign Monitor Ready (w/ Repeatable, Drag&Drop, Editable Image and Content)
- Full Documentation Included
- Commented Code
- Full Layered PSD Included
- Files Included
- 24/7 Support
Files Included in Package:
- Standard Blue Email Template
- HTML Version
- MailChimp Version
- Campaign Monitor Version
- Template Builder (Unlimited Access/Export)
- Full Layered PSD
- Documentation
Solution – StampReady Email Template
The core features of StampReady: Impressive email builder and editor; Lightning fast campaign sending; Embed form on your website for your visitors to register to your newsletters; Accurate email analytics; Storage of all your templates and campaigns; Track subscribers and unsubscribes. See your list grow daily. Download here.
This impressive editor contains:
Impressive drag and drop builder
Export to desktop unlimited times
Send campaigns to your subscriber list
Upload and crop images from your desktop
Preview on mobile format
Change appearances with sliders and colours fields
Change text and links instantly
Save template to your account
Change the order of your structure
Sending campaigns contains:
Send to your subscribers by CSV file..
.. Or embed our form on your website for visitors to register to your newsletters
Accurate email analytics
Track delivered
Track opens
Track clicks
Track hard bounces
Track soft bounces
Track rejects
Track spam complaints
Track average delivery rate
Track average open rate
The Solution email template contains:
The Solution email template itself
Detailed documentation
10 incredible modules
Responsive layout
Offline files
Online files
StampReady support
Stylo – Responsive Email Template
Package include: 6 file for Campaign Monitor and 6 file for Mail Chimp; include Campaign Monitor tag : singleline, multiline, editable, repeater, layout; include MailChimp tag: mc:edit, mc:repeatable, mc:hideable mc:variant. Regular html – 48 html(None MailChimp or Campaign Monitor TAG) include 7 layout style and 1 mix layout. Photoshop file – 6 psd file all layers are names and well organize with group and color label. and 1 icons.psd for easy custom color all image sliced ready. Documentation – include how to upload to Campaign Monitor and MailChimp. FAQ section. MyMail – 12 compatible html file. include both index.html and notification.html for plugin. Download here.
Features:
Various cover style combine with color scheme. make your newsletter more gorgeous. Want your own image for cover right? just replace and image link at a few code line and done. (more info in document file).
- Template Builder by Campaign Monitor, MailChimp, and MyMail (WordPress Plugin)
- 6 color style (Blue, Cyan, Brown, Dark, Purple, Green.)
- Commented HTML.
- Flexible table structure (delete/copy/replace).
- Responsive for your mobile device.
- Cover image style template
- 2 style Price package
- Advanced lossy compression for all PNG images(reduce png file size 70%+)
- Compatible with StampReady
- Compatible with awesome WordPress plunin MyMail
- 14 Repeatable module for both Campaign Monitor, MailChimp and MyMail
- 1/1 Content
- 1/2 Panel [Right Text]
- 1/2 Panel [Left Text]
- 1/2 Box [Right Text]
- 1/2 Box [Left Text]
- 2/2 Panel
- 1/3 Box [Right Text]
- 1/3 Box [Left Text]
- 1/3 Panel [Right Text]
- 1/3 Panel [Left Text]
- 3/3 Panel
- Package
- Table
- Logo-ads
NOTE – Responsive Email Newsletter Template
A large background image will enable to produce the right mood. Great Mock-ups will enable demonstration of digital goods using static screen shots or animiitd Gif clips. ‘Note+’ provides an ultra modern innovative flat design concept. It has been tested on every major email client and Inline CSS used for a full cross browser compatibility. Html’s are lightweight, commented and modular which makes the job of duplicate or hide modules very easy. Download here.
Email Marketing
Email Marketing Is The Most Effective Online Marketing Tactic. almost half of American Internet users check or send emails on a typical day (by Wikipedia). With this professional Email-Templates you can do Email Marketing significantly cheaper and faster than before.
Responsive
This is a responsive Email Template, able to adapt its layout to the screen size of your visitors. (try resizing the screen and see for yourself) This means it’s working super sleek on mobile device like ipad or iphone.
Key Features Overview
- Clean, Modern Design can be used for any type of business type
- Multiple Color Options to suite your business needs.
- W3C Valid HTML’s
- Inline CSS for Cross Browser Compatibility
- Responsive Design that adapts to smaller devices (iphone, ipad)
- MailChimp Ready with repeatable modules
- Well Documented
- Free Lifetime Updates and Support
- Beginner’s Guide for smooth start
SPIRITAPP – Responsive Email Template With Builder
SPIRITAPP – Flat designed Email Templates with 3 different header style for 3 color schemes, 6 layout structure unique pages each, total 18 prebuild structure files, And with template builder V3 in the main file. You can use the template for any kind of business like Mobile App Presentation, Agency, Creative, Corporate, Blog, Magazine, E-commerce, Retail, Photographer, Artist, Designer, Freelancers and much more. Download here.
Features & Content
- 18 structure HTML email template pages.
- Layered and sliced elements PSD files.
- Well commented valid HTML .
- User friendly documentation covers PSD & HTML editing, sending the template.
- With best and easy use Template Builder.
Lancer – Responsive Email Template
Lancer is a Stunning and Responsive Email Template , Compatible with Major Email Clients. Features: Responsive Layout; 5 Multipurpose Layouts; 8 Colors Variation; 2 Options; 80 Html Files ( Inline Css ); 5 Fully Layered PSD included; MailChimp Ready Template; Campaign Monitor Ready Template; Major Email Client Support; Documentation Included. Download here.
Files Included
- 80 Layout HTML files
- 5 PSD Layered Files
- Full Documentation HTML page
Campaigner – Responsive Email Template
Campaigner is a Responsive Email Template , Compatible with major Email Clients. This Template is the perfect newsletter for your Business. Features: Responsive Layout; Dark & White Layouts; 9 Multipurpose Layouts; 8 Colors Variation; 288 Html Files ( Inline Css ); MailChimp Ready Template; Campaign Monitor Ready Template; Major Email Client Support; 16 Fully Layered PSD included; Documentation Included. Download here.
Files Included
- 288 Layout HTML files
- 16 PSD Layered Files
- Full Documentation HTML page
Beacon – StampReady Email Template
Beacon has been updated to works flawlessly with the StampReady Dashboard. The design of Beacon had a major boost containing font, size, color and code changes. It includes: Detailed documentation; 9 incredible modules; Responsive layout; Offline files; Online files; StampReady support. Download here.
Sending campaigns contains:
- Send to your subscribers by CSV file..
- orembed our form on your website for visitors to register to your newsletters
- Accurate email analytics
- Track delivered
- Track opens
- Track clicks
- Track hard bounces
- Track soft bounces
- Track rejects
- Track spam complaints
- Track average delivery rate
- Track average open rate
The Beacon email template contains:
- The Beacon email template itself
- Detailed documentation
- 9 incredible modules
- Responsive layout
- Offline files
- Online files
- StampReady support
Metromix Responsive Email Template
Metromix is a simple “free-style” email template built for multi-purpose of email marketing. newsletter, products offer, business email, and more.. Metromix is mobile friendly coded with media query CSS to make it works smoothly in your mobile phones. Metromix packed with most powerful features and optimized coded that works awesome in all major clients, including mobile, desktop, and web based clients. Comes is 7 pre-defined color schemes and 1 mixed layout with flexible and 12 repeatable modules. Download here.
Features at glance:
- Maximum clients compatibility, in all major email clients. From old Classic Yahoo! Mail, up to the most used clients like Apple iPhone.
- Mobile friendly, coded with media query CSS
- W3C Valid HTML
- Well-commented and valid coded
- 1 mixed layout contain all flexible and repeatable modules.
- 7 nice pre-defined colors (very easy to apply your own color scheme via one-click find and replace code)
- On-going support along with detailed help documentation files (including the ugly videos) – (cover how to work with PSD file, work with the HTML file, and how to create your own button).
- Major email inbox compatible (test both direct and tool). Direct test on most popular clients, iPhone mail, Android, Gmail (IE, Chrome, Firefox, Safari), Yahoo Mail (Chrome, Firefox, Safari), Outlook 2010, Windows Live Mail, Outlook.com. Online test using Inbox inspector from Getresponse
- MailChimp ready and Campaign Monitor ready templates included!
- Easy to copy, add or remove modules with clear comments in codes. Even you can mix and create your own layout variations while everything is still working properly. For MailChimp and Campaign Monitor users, add, remove, move, edit blocks content via editor.
- Full sliced PSD files included.
What you’ll get in the download package:
- Total 21 HTML files, with 10 predefined column layout, and 8 color schemes for each of layout.
- 7 HTML files for MailChimp uses (in separated folder), 7 HTML files for Campaign Monitor uses (in separated folder), and 7 other for regular uses.
- Full PSD file
- Image files, in the “images” folder in each of layout and color variations.
- Help Docs – Including videos.
